Design Your Future Campaign

The design your future campaign was a paid campaign that helped to spread the word of the Auckland annual budget to the youth, particularly Generation Z. This was also a project made in collaboration with Media Design School and Auckland City Council. I was in charge of the frame by frame portion of our social media videos ads.

Here below are some early work and concepts of the campaign, quite rough and unrefined.

Early motion tests following our creative directors visuals

Early motion tests, playing around with different character animation

Early character design concepts

↑Back to Top